YouAppi Ranks in the AppsFlyer Performance Index – 2026 Edition

In mobile gaming, growth no longer comes from new installs alone. Keeping players active, and bringing back the ones who drift away, has become just as central to how advertisers measure success. Re-engagement sits at the center of that shift, and it is the part of the funnel the AppsFlyer Performance Index looks at most closely when it ranks the industry’s media sources.

This year, YouAppi earned nine rankings in that index, two of them in the top four. Both are in competitive, high-value segments, the kind of result that comes from re-engagement built for performance.

The AppsFlyer Performance Index has been a reference point for media source performance since 2015. A ranking reflects how a source performed in real campaigns, measured against the most qualified players in the field, on a dataset of 27.2 billion paid installs and 42.2 billion remarketing conversions across 57 qualifying media sources.

Nine Rankings Across Gaming

YouAppi placed in nine rankings this year, all in gaming and on Android:

#4 · Gaming Overall, LATAM
#4 · Social Casino, North America
#5 · Social Casino, Global
#6 · Gaming Overall, North America
#6 · Puzzle & Lifestyle, North America
#6 · Gaming Overall, Western Europe
#6 · Puzzle & Lifestyle, Western Europe
#7 · Puzzle & Lifestyle, Global
#8 · Gaming Overall, Global

The two #4 placements, Gaming Overall in LATAM and Social Casino in North America, lead the set. Both sit in competitive, high-value segments where winning users back takes more than reach. The rest holds the line: Social Casino ranks top five in North America and again globally, and North America carries placements across all three gaming categories YouAppi ranked in.

From regional markets to the global field, the takeaway is less any single number than the consistency behind them.

A Ranking That Now Follows the Budget

What makes this year’s result worth a closer look is how the index measures performance. The 2026 edition replaced retention with the quarter-over-quarter change in advertiser ad spend as its quality signal. A ranking now reflects whether advertisers chose to increase what they invest in a source, a decision made with real budget.

That makes a placement a vote of confidence more than a measure of reach. YouAppi ranking where it does means advertisers in these markets are not only working with us, they are putting more behind the partnership.

Built for High-Value Re-Engagement

YouAppi’s results come from a consistent focus: re-engaging the users most likely to come back, and doing it at scale. Real-time audience modeling, dynamic creative, and ongoing optimization are the work behind these rankings.

Thank You

Results like these are never ours alone. They come from the advertisers who trust us with their re-engagement, and from a team that treats every campaign as if the outcome were its own. Thank you to our clients and partners for the work we build together, and for the confidence that shows up, year after year, in results like these.

Curious what precision re-engagement could do for your app? Let’s talk.