Market Impacts

Leveraging Tech to Achieve Health Goals

Dayna Serxner

February 7, 2023

Valentine's Day retargeting guide

Ashley Schmitt

February 2, 2023

インクリメンタリティ計測テストでより効率化を

Takuya Miura

February 2, 2023

The Time is Now to Focus on Retargeting

Dayna Serxner

January 31, 2023

2023年のリターゲティング広告トレンド

Takuya Miura

January 25, 2023

CTV Advertising 101 - Part 2

Nancy Roberts

January 24, 2023

AI will enhance the future of ad tech - 3 reasons why

Meiry Vaknin

January 19, 2023

CTV Advertising 101 - Part 1

Nancy Roberts

January 17, 2023

2023 Retargeting Ad Spend Trends

Hilit Mioduser-Ames

January 12, 2023

2022 Year End Marketing Spend Recap

Dayna Serxner

January 10, 2023

Retargeting iOS users

Lina Rowan

January 5, 2023

Apps to Kick Start the New Year

Dayna Serxner

January 4, 2023

These Will be the 4 Biggest Mobile Marketing Trends of 2023

Nancy Roberts

December 28, 2022

How to Create a Winning Ad Budget

Naomi Shebah

December 28, 2022

Holiday Mobile Shopping Trends

Dayna Serxner

December 13, 2022

何故リターゲティングが効果的かChatGPTに聞いてみた

ChatGPT

December 12, 2022

DSPとは何か？なぜDSPが必要なのか。

Takuya Miura

December 12, 2022

Getting to the Core of Gaming Apps

Dayna Serxner

December 8, 2022

The Way to Retarget Your Mobile Game in 2023

Hilit Mioduser-Ames

December 6, 2022

What is a DSP and why do brands need one?

Brandon Lopez

December 1, 2022

Spending Power of Gen Z

Dayna Serxner

November 30, 2022

Cyber Monday Mobile App Shopping Tips

Dayna Serxner

November 22, 2022

Cyber Five Mobile Marketing Tips

Hilit Mioduser-Ames

November 16, 2022

'Tis the Season to Deliver

Dayna Serxner

November 15, 2022

App Re-engagement Strategies in the Privacy Era

Meiry Vaknin

November 10, 2022

Mobile Apps: Santa's Little Helpers

Dayna Serxner

November 4, 2022

A Retailer’s Guide to Mobile Growth and Retention

Ashley Schmitt

October 20, 2022

Creating a Hyper-Personalized Marketing Strategy

Dayna Serxner

October 18, 2022

Mobile App Opportunities in Europe

Xavier Bourlard

October 12, 2022

5 Reasons Gaming Apps Need Retargeting Now

Nancy Roberts

October 5, 2022

クリエイティブとビュースルーアトリビューション：Post-IDFA時代にどう影響するのか。

Takuya Miura

September 29, 2022

Holiday Shopping Trends to Look For in 2022

Xavier Bourlard

September 29, 2022

Retargeting Best Practices for Android Users

Angela Humphrey

September 21, 2022

Retargeting for Social Gambling Apps

Hilit Mioduser-Ames

September 1, 2022

The State of Food and Beverage Apps

Dayna Serxner

August 30, 2022

Top Game App Trends in H1 2022

Lina Rowan

August 25, 2022

How to Retarget Your Rewards App

Meiry Vaknin

August 18, 2022

Retaining Users in an Uncertain Economic Climate

Lina Rowan

August 11, 2022

Do's & Don'ts of User Churn Analysis: How to Conduct a Churn Analysis

Naomi Shebah

August 9, 2022

Top Apps of 2022 So Far By Downloads

YouAppi Marketing

August 4, 2022

App Cross-Promotion Ad Formats & Methods

Meiry Vaknin

July 14, 2022

How to Retarget & Market Your Subscription App

Ran Zukerman

July 7, 2022

User Churn 101 ユーザー離脱時間という概念

Takuya Miura

July 6, 2022

Overheard MAU 2022

Ashley Schmitt

June 23, 2022

Who's Winning the Top Food & Restaurant Delivery App War?

Xavier Bourlard

June 21, 2022

AIとマシーンラーニングの違いって？

Takuya Miura

June 20, 2022

How to Market Your Crypto App

Dayna Serxner

June 7, 2022

Scale in the Programmatic Market

Hilit Mioduser-Ames

May 11, 2022

Travel App Deep Dive: Revenge Travel

Dayna Serxner

May 10, 2022

How to choose the right retargeting partner

Angela Humphrey

May 5, 2022

The Fintech Mobile Gold Rush

Angela Humphrey

April 14, 2022

M-Commerce Apps Strategic Benefits

Dayna Serxner

April 12, 2022

European App Trends 2022

Xavier Bourlard

April 5, 2022

Advertising in the Metaverse

YouAppi Marketing

March 17, 2022

The Future of NFTs in the App Universe

YouAppi Marketing

March 8, 2022

Not Just Unicorns: Growth Start-ups in Israel

Hilit Mioduser-Ames

March 4, 2022

Wellness Apps: Level Up Your Game in 2022

Xavier Bourlard

March 4, 2022

Breaking up with Facebook

Moshe Vaknin

February 24, 2022

Mobile Deep Dive: The Rise of Subscription-Based Apps

Dayna Serxner

February 23, 2022

Consumer Spending Habits & Valentine's Day

Dayna Serxner

February 8, 2022

How Shopping Apps Can Confront the Supply Chain Crisis

Meiry Vaknin

February 3, 2022

The Gen Z eCommerce App Trends You Need to Know for 2022

Nancy Roberts

January 27, 2022

The Top 2021 App Trends in Review

Angela Humphrey

December 16, 2021

2021 E-Commerce Holiday Planning App Guide

Hilit Mioduser-Ames

November 24, 2021

Pulse on Current App Trends, October 2021

Raymond Morales

November 18, 2021

Pulse on Current App Trends, September 2021

Matthew Kloss

October 14, 2021

AGS Berlin 2021: Event Recap

YouAppi Marketing

October 12, 2021

Pulse on Current App Trends, August 2021

Raymond Morales

September 16, 2021

The Future of the Mobile Industry: AGS SF 2021 Recap

YouAppi Marketing

September 9, 2021

Pulse on Current App Trends, July 2021

Raymond Morales

August 19, 2021

Pulse on Current App Trends, June 2021 & H1 2021

Dayna Serxner

July 22, 2021

WWDC2021を踏まえたプログラマティックなユーザー獲得の価値とは

Takuya Miura

July 14, 2021

The Value of Programmatic User Acquisition in Light of WWDC2021

Meiry Vaknin

July 8, 2021

AGS Seattle 2021 Recap: Wander Vision: How Amadeus is Leading the Comeback for Travel Apps

YouAppi Marketing

June 22, 2021

Pulse on Current App Trends, May 2021

Dayna Serxner

June 17, 2021

AGS LA 2021 Recap: Full-Funnel Strategies for Maximum User Engagement

Angela Humphrey

April 15, 2021

Moshe Vaknin's 2021 Mobile Predictions

Moshe Vaknin

December 29, 2020

AGS SF 2020 Recap: Engagement Messaging FTW!

Leo Giel

November 5, 2020

Pulse on Current App Trends, Q3 2020

Matthew Kloss

October 29, 2020

Are you DTDCO: Down to DCO?

Hilit Mioduser-Ames

October 13, 2020

How to Maximize the Q4 Mega-Holiday Shopping Season

Michael Zaslansky

October 6, 2020

The IDFA Tsunami: What's Next for Mobile, Part 2

YouAppi Marketing

September 29, 2020

The IDFA Tsunami: What's Next for Mobile, Part 1

YouAppi Marketing

September 23, 2020

Pulse on Current App Trends Deep Dive, iOS

Naomi Shebah

September 16, 2020

How the Delay to Apple's IDFA Opt-In Changes Affects Marketers

Leo Giel

September 9, 2020

Pulse on Current App Trends Deep Dive, WeChat Ban

Naomi Shebah

August 25, 2020

Pulse on Current App Trends, July 2020

Naomi Shebah

August 10, 2020

Your Checklist Before IDFA Nerfing

Meiry Vaknin

August 4, 2020

JP- YouAppi Prepares For a Post-IDFA World

YouAppi Marketing

July 31, 2020

Pulse on Current App Trends, Finance Apps in 2020

Naomi Shebah

July 28, 2020

JP - Pulse on Current App Trends, June 2020 & H1 2020

Takuya Miura

July 28, 2020

YouAppi Prepares For a Post-IDFA World

Eyal Hilzenrat

July 14, 2020

Pulse on Current App Trends, June 2020 & H1 2020

Eden Baniel

July 8, 2020

Pulse on Current App Trends, May 2020

Eden Baniel

June 15, 2020

Pulse on Current App Trends, April 2020

Eden Baniel

May 27, 2020

Pulse on Current App Trends, Q1 2020

Eden Baniel

May 12, 2020