Agency Mobile Marketing Platform Approach

Stage 2:

Creatives & Approach

• Our designers work with you in a consultative strategy session to identify your creative needs. We deliver highly engaging, performance driven visual creatives in formats ranging from static to video, customized to deliver the right message for your target audience

Stage 3:

Launch & Optimize

Pilot Launch

• ReAppi does a pilot launch of your campaign using machine learning, running statistical methods against real data, ensuring your KPIs are meet before scaling.

Optimize - Ramp Up

• Our machine learning algorithms use survival analysis to evaluate each event in the user's journey, optimizing towards your KPIs.
• As a managed service, we offer daily monitoring and improvement to continuously scale your campaign on performance, optimizing towards down funnel conversions.

Stage 4:

Measure

Incrementality Measurement & Testing

• At YouAppi, we are experts at using uplift modeling. Our ML uses a model to predict the causal influence of the action through data sets: treatment and control. Through ML, utilizing the ghost bidding methodology, we perform a continuous lift analysis throughout the life of the campaign, yielding highly precise results for your campaign.

Reporting Capabilities & Transparency

• Customized analytics are provided from our dashboard with full transparency.